Planning a Project for Impact

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Objectives:


  • Master the art of strategic communication and collaborative leadership. Build high-performing teams through active listening, conflict resolution, and inclusive facilitation. Transform group dynamics by balancing diverse perspectives while embedding social responsibility in decision-making
  • Champion ethical leadership through transparent processes and accountable practices. Develop resilience to navigate stakeholder complexities while upholding governance principles. Transform challenges into opportunities for positive community impact
  • Design data-driven projects with clear metrics and achievable milestones. Align initiatives with SDG frameworks to maximize social return on investment. Create evaluation systems that demonstrate meaningful change and enable continuous improvement.

Target:

Master's level 1 (L-M-D)

Duration:

55 minutes

Understanding Project Management

Understanding Project Management
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  • A structured approach to achieving specific goals within a defined timeframe and budget.
  • Involves planning, organizing, and controlling resources to deliver a successful project.
  • Essential for coordinating tasks, managing risks, and ensuring project success.
  • Focuses on alignment, communication, and accountability among stakeholders.
  • Emphasizes project deliverables, milestones, and deadlines.

 

  1. Unique Endeavor
    Unlike routine operations, projects deliver specific outcomes within defined time, budget, and resource constraints. Each project requires a tailored approach to meet its unique objectives.
  2. Complex Process
    Success depends on effective management tools and methodologies, including Work Breakdown Structures, GANTT charts, and coordinated stakeholder communication.
  3. CSR Integration
    Modern projects must incorporate Environmental, Social, and Governance (ESG) metrics, ensuring sustainable practices and responsible business conduct throughout execution.
  4. Risk Management
    Systematic identification and mitigation of potential issues through structured risk assessment tools and contingency planning ensure project resilience.
  5. Continuous Improvement
    Regular performance monitoring through specific KPIs, combined with systematic review processes, enables ongoing optimization and knowledge retention.
The Golden Triangle
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Essential Project Management Skills
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  • Exploring Uncharted Territories
  • Balancing Priorities
  • Managing Workload
  • Meeting Stakeholder Expectations
Project Life Cycle
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  • Definition
    Set objectives, specifications, tasks, and responsibilities.
  • Planning
    Establish timelines, budgets, resources, and risk management.
  • Execution
    Regular progress reports, implement changes, quality controls.
  • Closure
    Client training, documentation transfer, resource release, lessons learned.

Source: Adams, J. R. and Barndt, S. E. "Organizational Life Cycle Implications for Major Projects." Project Management Quarterly, Vol. IX, No. 4, Dec. 1978, p. 32-39.

Integrating CSR into Project Management

Integrating CSR into Project Management
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The evolution of project management has led to a fundamental shift in how success is measured and achieved. Understanding both approaches helps organizations make the transition effectively.

Traditional Approach

Focus on efficiency and short-term profitability, primarily measuring success through:

  • Meeting deadlines and budget constraints
  • Maximizing return on investment
  • Achieving technical specifications
  • Minimizing operational costs
  • Satisfying immediate stakeholder demands

 

CSR Integration

Consider social and environmental impacts alongside financial metrics, incorporating:

  • Environmental impact assessments
  • Community engagement and social benefits
  • Long-term sustainability goals
  • Ethical supply chain management
  • Stakeholder value creation beyond shareholders

By integrating CSR principles into project management, organizations can create sustainable value while maintaining operational excellence.

Project Typologies in CSR Context
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Traditional Projects
These projects add social and environmental goals to regular business activities. Examples include making buildings more energy efficient, reducing waste, and improving workplace safety. The goal is to do good while still running a successful business.

Responsible Innovation Projects
These projects create new solutions that help both society and business. Teams work together to develop products or services that solve social or environmental problems. For example, creating eco-friendly packaging, making banking easier for everyone, or designing products for people who are often overlooked.

Organizational Transformation Projects
These projects change how the entire company operates to become more sustainable. This means updating how things are done, changing company culture, and rethinking business practices. Examples include reducing waste through recycling programs, creating new leadership roles, and better tracking of environmental impact.

How Small Changes Create Big Results

How Small Changes Create Big Results
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In the context of project management, the butterfly effect demonstrates how seemingly minor actions can generate significant impacts over time.

  • The Principle of Non-linearity
    Changes in projects do not always follow a linear progression. A small initial modification can trigger a series of exponential improvements.
  • The Amplification Effect
    Small positive changes tend to amplify across different stakeholders and project phases, creating a beneficial snowball effect.
  • The Power of Gradual Change
    Lasting transformations are often the result of a series of small adjustments rather than radical changes, allowing for better adaptation and acceptance.
  • The Systemic Impact
    Every modification, even a minor one, can influence the entire project system, creating cascading effects that go beyond the initial scope.
Implications of Non-linearity
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  • Adaptive Approach
    Adopt agile and flexible project management methods.
  • Critical Point Monitoring
    Identify where small decisions can have major impacts.
  • Uncertainty Management
    Be prepared to handle unexpected events throughout the project.
Theory of Change: A Strategic Planning Tool (Anderson, 2005)
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The Theory of Change (ToC) is a methodology that maps out the steps necessary to achieve a long-term goal. It answers the question: "How and why do we believe our actions will lead to the change we want to see?" ToC provides a visual and narrative framework for identifying key elements of a project.

Relevance of Theory of Change in Impact Project Management
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  • Clarifies Pathway to Impact
    Provides a clear roadmap linking actions to results through a logical chain.
  • Identifies Critical Assumptions
    Allows for risk assessment and proactive development of mitigation strategies.
  • Enables Evidence-Based Decision Making
    Helps evaluate interventions and adjust based on real-world evidence.
  • Fosters Stakeholder Engagement
    Ensures shared understanding of goals and steps among all stakeholders.
Theory of Change in Practice: Girls' Education Project
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  1. Impact
    Increase in literacy rates among girls in rural communities.
  2. Outcomes
    Families recognize the value of girls' education; Schools become accessible and safe; Policies provide incentives for attendance.
  3. Outputs
    Awareness campaigns; School infrastructure construction; Teacher training programs.
  4. Activities
    Conduct workshops with parents; Partner with local governments; Develop gender-sensitive training.
  5. Assumptions
    Parents are willing to send their daughters to school if cultural barriers are addressed; Governments will allocate funding for infrastructure development
Embracing Theory of Change for Impactful Project Management
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The Theory of Change is invaluable for managing impact-based projects. It aligns team members and stakeholders on common goals, builds a culture of learning and adaptation, and ensures projects remain relevant and effective. By using ToC, impact project managers can confidently navigate uncertainty, measure success, and create sustainable, transformative change.

  1. Structure Complexity
    Break down large goals into manageable steps
  2. Systems Thinking
    Consider interconnections between outcomes
  3. Align Stakeholders
    Create common goals and expectations
  4. Adaptive Learning
    Ensure relevance and effectiveness

Defining Project Objectives

Defining Project Objectives
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Clear objectives are crucial for project success.

Vague goals often lead to project failure.

SMART Objectives
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Effective project objectives should follow the SMART framework to ensure success:

  1. Specific
    Precise and well-defined goals
  2. Measurable
    Quantifiable progress and results
  3. Ambitious
    Challenging yet achievable goals
  4. Realistic
    Attainable with available resources
  5. Time-bound
    Clear deadlines for completion

Each level builds upon the previous one, starting with specific definition and culminating in time-bound delivery.

Incorporating CSR in Objectives
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A successful CSR strategy integrates all three types of objectives, building from a strong economic foundation through social impact to environmental sustainability.

Key Project Stakeholders
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  • Steering Committee
    Ensures alignment with CSR strategy and approves major sustainability initiatives. Reviews environmental impact assessments and community feedback quarterly.
  • Sponsor
    Secures funding for eco-friendly technologies and social initiatives. Champions the project's sustainability goals to senior management.
  • Project Manager
    Balances triple bottom line objectives while monitoring environmental KPIs and stakeholder engagement. Leads monthly community feedback sessions.
  • Project Team
    Implements sustainable practices, tracks carbon reduction metrics, and maintains relationships with local communities. Reports on CSR progress every three months.
Project Charter
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  • Project Context
    Why we're doing this project, including business needs and market opportunities. Explains the current problems we're trying to solve and how this fits with company goals.
  • SMART Objectives
    What we want to achieve, with clear targets and deadlines. Lists how we'll measure success and what results we expect. Matches what the organization and stakeholders want.
  • Scope and Boundaries
    What's part of the project and what isn't. Lists what we'll deliver, when we'll finish key steps, and what might limit us. Includes what we're assuming and what other work we depend on.
  • Stakeholder Roles
    Who does what in the project. Shows who's in charge, who makes decisions, and how everyone should work together. Includes team members, leaders, and partners.

Planning the project

Work Breakdown Structure (WBS)
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A Work Breakdown Structure (WBS) is a hierarchical decomposition of the project into smaller, more manageable components. It serves as the foundation for project planning, estimation, and control.

  • Key Components
    Deliverables are broken down into work packages, tasks, and subtasks, creating a clear hierarchy of project elements that must be completed.
  • Planning Benefits
    Helps in resource allocation, cost estimation, schedule development, and risk identification. Makes complex projects more manageable by dividing them into smaller pieces.
  • Control Advantages
    Enables better progress tracking, accountability assignment, and scope management. Provides a framework for reporting and monitoring project status.
  • Integration with CSR
    Allows for clear identification of sustainability initiatives and social impact activities within the broader project scope, ensuring CSR objectives are properly addressed.

When creating a WBS, the 100% rule applies: the sum of all work at each level must equal 100% of the work necessary for project completion.

WBS Example: Carbon Footprint Reduction
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Responsibility Breakdown Structure (RBS)
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RBS structures project responsibilities by associating them with roles or departments within the organization. This hierarchical framework ensures clear accountability and prevents task overlap by mapping specific deliverables to organizational units or individual roles.

  1. Clear Accountability
    Defines who is responsible for each project component and deliverable, eliminating confusion about task ownership.
  2. Resource Optimization
    Helps balance workload across teams and prevents both resource overallocation and underutilization.
  3. Integration Benefits
    Works in conjunction with WBS to create a comprehensive project management framework, ensuring both tasks and responsibilities are properly aligned.

When implemented effectively, RBS becomes a vital tool for project managers to ensure all project components have clear ownership and that organizational resources are used efficiently.

Responsibility Assignment Matrix (RAM)
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This RACI matrix defines key roles and responsibilities for our sustainability initiative.

Organizational Breakdown Structure (OBS)
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The OBS maps out how project responsibilities flow through different organizational levels, ensuring clear lines of authority and communication.

Each level of the OBS plays a crucial role in project success. General Management provides vision and resources, while the Steering Committee ensures alignment with organizational goals. Operational Teams handle the tactical execution, supported by External Contributors who bring specialized expertise.

Critical Path Method (CPM)
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CPM identifies essential tasks that determine the total duration of the project. The critical path consists of activities with no margin for error (zero float), meaning any delay in these tasks directly impacts the project completion date.

This method involves mapping all project activities and their dependencies in a network diagram, calculating the longest path through the network. Activities on the critical path require careful monitoring and proactive management of resources to prevent delays.

  • Key Components
    Early start/finish dates, late start/finish dates, and float calculations for each activity
  • Benefits
    Helps prioritize tasks, optimize resource allocation, and identify schedule risks early
  • Management Focus
    Allows project managers to concentrate efforts on activities that directly impact project completion
Critical Path Method (CPM) in a CSR Project
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  1. Identify Tasks and Dependencies
    • List all tasks required to complete the project.
    • Determine the dependencies (which tasks must be completed before others can start).
  2. Create a Network Diagram
    • Represent tasks as nodes and dependencies as arrows connecting them.
  3. Estimate Task Durations
    • Assign a duration to each task based on available data.
  4. Forward Pass (Earliest Start & Finish Times)
    • Earliest Start (ES): The earliest a task can start (max of the earliest finish of predecessors).
    • Earliest Finish (EF): ES task duration.
    • Move forward through the network, computing ES and EF for all tasks.
  5. Backward Pass (Latest Start & Finish Times)
    • Latest Finish (LF): The latest a task can finish without delaying the project (minimum LF of successors).
    • Latest Start (LS): LF - task duration.
    • Move backward through the network, computing LF and LS for all tasks.
  6. Calculate Float (Slack Time)
    • Float (Slack) = LS - ES or LF - EF
    • Tasks with zero float are on the Critical Path (i.e., they cannot be delayed without affecting the project completion date).
  7. Identify the Critical Path
    • The longest sequence of tasks with zero float determines the project duration.

 

 Project: 20% Carbon Footprint Reduction by 2026

Task

Description

Duration (days)

Predecessors

A

CO₂ emissions audit

10

-

B

Identification of major emission sources

5

A

C

Benchmark of best practices

7

A

D

Development of the action plan

10

B, C

E

Plan approval by management

5

D

F

Implementation of initial actions (energy, transport)

15

E

G

Employee awareness campaign

5

E

H

Monitoring and measurement of results

10

F, G

I

Adjustment of actions

7

H

J

Communication of results

3

I

The critical path consists of tasks where ES = LS and EF = LF, meaning those that have no flexibility.

The critical path is therefore: A → B → D → E → F → H → I → J

Total duration: 67 days Tasks C and G have some flexibility and are not part of the critical path

Program Evaluation Review Technique (PERT)
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PERT is a statistical tool used in project management to estimate realistic project durations when facing uncertainty. Unlike single-point estimates, PERT uses three different time estimates to calculate a weighted average.

  • Optimistic (O)
    Best possible duration assuming everything goes perfectly. This represents the shortest possible time in which an activity can be completed, occurring approximately 1% of the time.
  • Most Probable (M)
    Most realistic duration based on normal conditions and past experience. This is the time an activity will take under normal circumstances, weighted most heavily in the formula.
  • Pessimistic (P)
    Worst possible duration accounting for potential problems and delays. This represents the longest time an activity might take if significant problems occur.

Estimated Duration = (O 4M P) / 6

This weighted average formula gives more importance to the Most Probable estimate (4x weight) while accounting for both best and worst-case scenarios. This approach helps project managers create more realistic schedules by considering uncertainty and risk.

  • The formula provides a 50% probability of completing within the estimated duration
  • Standard deviation can be calculated as (P - O) / 6 to understand estimate reliability
  • PERT estimates are especially valuable for new or complex projects with limited historical data
PERT Method in a CSR Project
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Project: 20% Carbon Footprint Reduction by 2026

 

 

 

 

Task

Description

Optimistic Duration (days)

Most Likely Duration (days)

Pessimistic Duration (days)

Predecessors

A

CO₂ emissions audit

8

10

12

-

B

Identification of major emission sources

4

5

6

A

C

Benchmark of best practices

6

7

8

A

D

Development of the action plan

8

10

12

B, C

E

Plan approval by management

4

5

6

D

F

Implementation of initial actions (energy, transport)

12

15

18

E

G

Employee awareness campaign

4

5

6

E

H

Monitoring and measurement of results

8

10

12

F, G

I

Adjustment of actions

6

7

8

H

J

Communication of results

2

3

4

I

Calculating PERT Duration

The expected duration (TE) for each task can be calculated using the PERT formula:

A → B → D → E → F → H → I → J (total 60 days)

Gantt Chart
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A Gantt chart is a visual project management tool that displays tasks along a horizontal timeline, making it easier to track progress and dependencies.

Each task is represented by a horizontal bar whose length indicates its duration, with start and end dates clearly marked.

Key features of a Gantt chart include:

  • Task dependencies showing how activities relate to each other
  • Progress bars indicating percentage of completion for each task
  • Resource allocation across different project phases
  • Milestones marking significant project achievements
Gantt Application
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Project Brief: This project aims to analyze disparities in carbon emissions within an engineering company using data from the BDESE and TBS 2024. The goal is to detect potential inequalities, conduct a qualitative investigation, and propose corrective actions.

Teams and Timeline

  • 3 teams are assigned to this project.
  • The estimated duration is 6 weeks.

 

Task Precedence Summary

Task

Description

Precedence

T1

Data extraction and structuring

None (Starts first)

T2

Analysis of carbon emission disparities

T1

T3

Qualitative survey on carbon practices

T1

T4

Cross-referencing results with sector benchmarks

T2, T3

T5

Writing recommendations on carbon policy

T4

T6

Final presentation and stakeholder feedback

T5

 

GANTT Chart

🔵 = Task in progress

Budget Monitoring for the Project

Budget Monitoring for the Project
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Why Monitor the Budget?

Budget monitoring is the cornerstone of effective project management, allowing for complete control of financial resources.

  • Proactively identify gaps between actual and planned expenditures
  • Anticipate financial risks and optimise resource allocation
  • Make strategic decisions based on concrete data
  • Ensure exemplary financial governance with stakeholders

In the context of CSR projects, this budgetary rigour demonstrates our commitment to combining economic performance and positive impact.

Earned Value Management (EVM)
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Planned Value (PV)
PV represents the budgeted cost of work scheduled at a given point in time. It establishes a performance measurement baseline that helps project managers track progress against the original plan.

Earned Value (EV)
EV measures the authorized work physically completed, expressed in terms of the budget assigned to that work. It provides objective progress measurements by converting completed deliverables into their budgeted dollar value. This allows us to determine if we're ahead or behind schedule.

Actual Cost (AC)
AC reflects the total cost actually incurred in accomplishing work during a given period. By comparing AC with EV and PV, project managers can identify cost variances and forecast final costs. This three-point analysis enables data-driven decisions about corrective actions and provides early warning signals of potential budget overruns or schedule delays.

EVM Calculations
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Cost Variance (CV)
CV = EV - AC
For example, if our earned value is $245,000 (completed site prep and materials) but actual costs are $260,000, our CV is -$15,000, indicating we're over budget.

Schedule Variance (SV)
SV = EV - PV
If by week 8 we've only completed $200,000 worth of work when we planned for $245,000, our SV is -$45,000, showing we're behind schedule on our solar installation.

Cost Performance Index (CPI)
CPI = EV / AC
If we've earned $95,000 in solar panel installation value but spent $105,000, our CPI is 0.90, meaning we're getting $0.90 of value for every dollar spent, including our eco-friendly panel investment.

Project Progress Monitoring

Project Progress Monitoring
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Dashboards
Real-time visualization of project metrics including earned value, cost variance, and schedule performance. Integration of sustainable development indicators with traditional project KPIs for comprehensive monitoring.

KPIs
Critical metrics including Cost Performance Index (CPI), Schedule Variance (SV), and milestone completion rates. Tracking both financial performance and sustainable development goals through quantifiable indicators.

CSR Indicators
Specialized metrics tracking environmental impact (carbon footprint reduction, renewable energy usage), social responsibility (community engagement, labor practices), and economic sustainability (local supplier integration, sustainable procurement rates).

Risk Management
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A risk matrix helps identify, assess, and prioritize project risks based on their impact and probability. This visual tool enables project managers to make informed decisions about risk mitigation strategies.

Project Review and Closure

Project Review and Closure
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Result Analysis
Check if we met our project goals by looking at numbers and overall outcomes. Review if we stayed within budget, finished on time, and delivered what we promised.

Feedback Collection
Ask team members, stakeholders, and users what they think through surveys and meetings. Getting feedback from everyone helps us understand what worked well and what we can do better next time.

Lessons Learned
Write down what we learned, including challenges we faced and solutions that worked well. Keep track of these insights to help plan and run future projects more effectively.

CSR Impact Evaluation
Look at how well we met our social and environmental goals. Check how we helped the community, reduced environmental impact, and created value for stakeholders. Note both expected and unexpected results to improve future sustainability projects.

The Future of CSR in Project Management
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Integrating CSR into project management is not just a trend, but a necessity for sustainable business practices and long-term success.

Test Yourself!

Don’t forget to watch the video course

Keywords:

Project for Impact, Planning, Management tools, Effective communication

Learning outcomes:

  • Equip students with methodologies like Theory of Change and Design Thinking to plan projects from conception to implementation, ensuring measurable impact
  • Incorporate sustainability and ethical decision-making into the core of project design and execution.
  • Foster collaboration by teaching effective teamwork, discussion facilitation, and moderation of diverse perspectives.

Glossary

  • Project Management: Is a structured approach to achieving specific goals within a defined timeframe and budget. Managing a project involves planning, organizing, and controlling resources to deliver what is planned. Therefore, It is essential to coordinate tasks and manage risks.

  • The principle of Non-linearity: Changes in projects do not always follow a linear progression. A small initial modification can trigger a series of exponential improvements.

  • The Theory of Change: It is a methodology that maps out the steps necessary to achieve a long-term goal : Inputs, Activities, Outputs, Outcomes, Impatcs.

  • See all terms

Bibliography:

  • International Organization for Standardization. (2018). ISO 31000:2018 - Risk management – Guidelines. ISO.
  • Project Management Institute. (2021). A guide to the project management body of knowledge (PMBOK® Guide) (7e éd.). Project Management Institute.
  • Committee of Sponsoring Organizations of the Treadway Commission (COSO). (2017). Enterprise risk management – Integrating with strategy and performance. COSO.
  • Hillson, D. (2009). Managing risk in projects. Routledge.
  • Pritchard, C. L. (2014). Risk management: Concepts and guidance (5e éd.). CRC Press.
  • Hopkin, P. (2018). Fundamentals of risk management: Understanding, evaluating and implementing effective risk management (5e éd.). Kogan Page.
  • A Guide to the Project Management Body of Knowledge (PMBOK Guide), Project Management Institute, 6ème édition, 2017.
  • Kerzner, H. (2017). Project Management: A Systems Approach to Planning, Scheduling, and Controlling, 12ème édition.
  • Verzuh, E. (2015). The Fast Forward MBA in Project Management, 5ème édition.
  • Axelos (2017). Managing Successful Projects with PRINCE2, 2017.
  • Goldratt, E. M. (1997). Critical Chain.
  • Cleland, D. I. & Ireland, L. R. (2007). Strategic Project Management: Contemporary Issues and Future Directions.
  • Anderson, A. A. (2005). The community builder's approach to theory of change: A practical guide to theory development. The Aspen Institute Roundtable on Community Change.